The new Dubai Smart Rental Index is a game-changer for the market and a real win for both tenants and landlords. It aligns with Dubai’s ongoing Digital Strategy and the Dubai Real Estate Sector Strategy 2033 objectives.

The index integrates the latest technologies and real estate expertise, aiming to provide a service that meets the needs of all stakeholders in the real estate market.

Historically, rental values were based on area averages, this didn’t always reflect reality as different sub-communities and properties have different pricing. Take somewhere like the Marina – you have a mix of buildings with vastly different qualities, and an average doesn’t capture that. 

With the AI-driven model, things are much more dynamic and accurate. It updates faster and takes into account a broader range of factors, such as filtered search and ensuring the rents being set are fair and in line with the actual property. This kind of transparency gives tenants and landlords more confidence and trust in the market.

## What do landlords need to know about rental increases?

According to the decree, landlords must now follow these rules:

- If your rent is less than 10 percent below the average market rate, no rent increase is permitted.

- If your rent is between 11 percent and 20 percent below the average market rate, a maximum increase of five percent is permitted.

- If your rent is between 21 percent and 30 percent below the average market rate, a maximum increase of 10 percent is permitted.

- If your rent is between 31 percent and 40 percent below the average market rate, a maximum increase of 15 percent is permitted.

- If your rent is more than 40 percent below the average market rate, a maximum increase of 20 percent is permitted

## Can the index make investing in the market easier?

For investors, this is great news as it will create a more reliable framework, with AI and advanced algorithms at its core, it would allow investors to access accurate rental yields and market trends, which will help guide their investment choices. 

There’s also talk in the market about credit checks for tenants being introduced.. If that happens, landlords will have even more peace of mind knowing their tenants’ financial reliability before signing contracts. It’s a system used globally, and bringing it to Dubai would undoubtedly lead to more stability and fairness in rental prices, benefiting both tenants and landlords.

Each building will now be evaluated on an extensive set of criteria including its technical and structural characteristics, the quality of finishes and maintenance, the building’s location and the level of services available. The wide-ranging criteria is intended to provide a more precise calculation mechanism which will consider all possible factors that could influence the value of your rent.

It is giving tenants a powerful tool to negotiate fair rent increases with their landlords, ensuring that adjustments align with newly established guidelines.

The new index is accessible via the Dubai Land Department website for renters and landlords

## Curious to know what your property is worth?

[Drop our in-house experts a line](https://wa.me/97144294444) to have a free valuation done on your property! 

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How Will Dubai's Smart Rental Index Transform the Rental Market?

Abu Dhabi's Formula 1 Grand Prix fuelled a tourism frenzy, with hotel prices surging 170% higher than the week prior as celebrities and global attention flooded to the capital.

This surge in interest also extended to the Dubai property market, with Allsopp & Allsopp enquiries soaring by 70% as investors recognise the benefits of owning property just an hour away from Abu Dhabi's buzzing entertainment and tourism scene.

A-list celebrities like Tim Cook and Brad Pitt attended the event, attracting even higher levels of global coverage within the region.

Abu Dhabi is rapidly transforming into a global entertainment hub, hosting world-class events like the Formula 1 Grand Prix and UFC fights, which draw international attention and boost tourism. The capital is also home to iconic attractions like Ferrari World, Warner Bros. World, the Sheikh Zayed Grand Mosque, and Etihad Arena, all contributing to its growing appeal.

As Abu Dhabi's popularity surges, international investors are increasingly turning towards the Dubai property market, recognising the strategic advantage of owning property just an hour away from the capital.

## Driving Property Investment and Tourism

Investors are seeing first-hand the benefits of the Dubai real estate market and the opportunity of owning a property located only an hour away from the capital can be present. 

**Lewis Allsopp, Chairman of Allsopp & Allsopp said:** _“Our data showed that after the Formula 1 weekend, overall enquiries for both buyers and tenants increased significantly by 70%.”_

Not only was there an increase in enquiries but hotel occupancy also increased with prices surging to 85% higher than the 2023 Formula 1 weekend and 170% higher than the week before. Hotel occupancy is expected to continue to rise in both the capital and Dubai with huge events being hosted across the Christmas and New Years period supported by global names such as Andrea Bocelli, Jimmy Carr, Coldplay and many more. 

## A Catalyst For Buyers?

There is more confidence from buyers to invest in the city with the spotlight on not just Dubai but Abu Dhabi. This is set to increase over the next few years as Ras Al Khaimah also aims to achieve their development visions including the long-awaited Wynn Al Marjan Island.  Property prices are set to continue to increase over the next ten years in Dubai especially as long as the UAE can keep the entertainment sector thriving.

With strong 2030 plans we don’t expect the interest from international and local investors to stop anytime soon. 

## Considering investing in Dubai's property market?

You can [drop our in-house experts a line](https://wa.me/97144294444) to check out your next investment! 

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Dubai Hotels See 170% Price Hike due to Abu Dhabi F1

As November comes to an end, Dubai’s property market recorded 12,543 transactions, an 18% increase from the same period last year, with total sales value reaching AED 30.5BN. The average sales price per square foot reached AED 1,664, the second highest in Dubai's history.

This strong performance comes with an interesting shift in market dynamics. While overall property values saw a slight 7% dip, the high volume of sales transactions points to an evolving market. This is likely driven by a surge in first-time buyers entering the more affordable segment. With 77% of transactions priced under AED 3 million, the market demonstrates healthy growth fueled by increased accessibility.

Off-plan sales continued to dominate the market, accounting for 60% of all Dubai sales transactions, a 35% increase year-on-year with a total value of AED 15.8BN.

Click below to read the full report:

<br/>
<a target="_blank" Href="https://strapiallsopp.s3.eu-west-1.amazonaws.com/November_Market_Snapshot_1_0b99b21af8.pdf?updated_at=2024-12-17T08:30:14.276Z"><button class="subscribe mx-auto" style="color:#fff !important;display:flex;"><span style="color:#fff !important;">View the report here</span> </button></a> 
<br/>

<br/>

### For media enquiries and interview opportunities:

PR & Communications

Allsopp & Allsopp

E: PR@allsoppandallsopp.com

T: +971 58 598 6637

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Is This Dubai's Best Year Ever? Off-Plan Sales Surge as 2024 Comes to a Close

This week on Taking Care of Business, CEO, Carl Allsopp sits down with Dr. Nas Al Jafari, founder of DNA Health and Wellness. Discover the secrets to hacking your health, why Gen Z is prioritizing wellness like never before, and how chronic diseases can be reversed!

## Where it all began

Carl welcomes the founder of DNA Health and Wellness, Dr. Nas Al Jafari and talks to him about how his journey as a medical practitioner came about. Dr. Nas shared how he started his medical journey as a General Practitioner in the UK but quickly realized the traditional health system wasn't meeting his vision for health optimisation. 

Through his personal interest in fitness and health, he discovered the power of functional medicine — a practice that focuses on improving lifestyle choices to enhance overall wellbeing and began working on lifestyle changes rather than modern medicine. 

## The DNA Health and Wellness approach

Dr. Nas then talks more in depth about The DNA Health Clinic, and how his vision for this clinic works on preventive health and lifestyle medicine, which is a contrast to the reactive approach often seen in traditional healthcare systems. 

Dr. Nas, along with his co-founder Sho, established the clinic to offer services that are not just about curing illness but optimising health for peak performance in all areas of life.

## The rise of lifestyle medication

Carl and Dr. Nas then chat about how modern medication compares to lifestyle and the difference in impacts. 

Dr. Nas explains how the perception of health is shifting, especially since the COVID-19 pandemic. People today demand more than mere cure of an illness; they strive for optimised health and to attend to the root causes of major issues. The younger generation, as well as the older generation view health as a marker of success now, and are focusing on improving their overall lifestyle rather than relying on just medication. 

In their discussion, Dr. Nas highlights the inadequacies of traditional medicine, which often overlooks the prevention and root causes of disease. He shares how DNA Health addresses this gap by focusing on early testing and understanding the genetic and lifestyle factors that contribute to health problems. 

## The importance of personalised medication - Success stories

Dr. Nas shared some real-life success stories from the clinic. Whether it's breaking through weight loss or reducing stress-related symptoms, the clinic has seen a wide range of cases where personalised lifestyle changes and medication have helped improve people’s lives.

## Ozempic, Mounjaro and more: What are the emerging trends in health?

Carl and Dr. Nas dive into weight-loss medications such as Ozempic and Mounjaro, which have become significantly popular in the market. Dr. Nas talks about the pros and cons of these, sharing how many people have used them globally and how these kinds of medications can impact the body. 

He also shares how consuming medication of this sort has become a health trend rather than a requirement for most. 

## A healthier lifestyle = a healthy future

Dr. Nas shares more on the power of circadian rhythms in maintaining your overall health. He talks about how simple lifestyle adjustments, such as getting natural sunlight exposure during the day and reducing artificial light at night, can vastly improve sleep and overall well-being. He also shares other wellness tips. 

Want to continue hearing about Dr. Nas’ wellness advice? Tune into Taking Care of Business, every Friday! 


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The DNA Doctor: "We're All Addicted to Stress" The Epidemic That's Controlling Our Lives

It’s official, FIFA has confirmed that Saudi Arabia will host the 2034 FIFA World Cup. 

## A look into - Saudi’s big moment!

The 2034 World Cup will welcome 48 teams from around the world and will be hosted across five cities: Riyadh, Jeddah, Al Khobar, Abha, and NEOM. 

These cities will be ready with state-of-the-art stadiums and facilities, all designed to give visitors a world-class experience. This is a huge step forward for Saudi Arabia as it aims to position itself as a global leader in sports and entertainment

## Saudi’s boost into tourism

With Dubai's top-notch infrastructure and its position as a major travel hub, we're likely to see a surge of visitors heading to Saudi Arabia via Dubai for the FIFA 2034 World Cup. 

Think bustling airports, packed fan zones, and maybe even some legendary footballers spotted around town.

Plus, with the excitement building across the region, who knows, maybe we'll even see some friendly rivalry between Emirati and Saudi fans! It's going to be an exciting time for football lovers in Dubai, that's for sure!

One of the biggest impacts of hosting the World Cup will be a major boost to tourism in Saudi Arabia. The country is already seeing impressive growth in its tourism industry, with over 100 million people visiting in 2023. The World Cup will attract even more visitors, not just for the games, but also to explore Saudi Arabia’s cultural hotspots, giga projects, and newly developed cities.

From the stunning beaches by the Red Sea to the desert getaways and the futuristic developments in NEOM, Saudi Arabia offers a unique mix of natural beauty and modern attractions. The tournament will give visitors the chance to experience this firsthand while enjoying the world-class facilities created specifically for the event, such as fan festivals, desert camps, and more.

With Dubai as a likely stopover point for many fans, the excitement and economic benefits are sure to spill over!

Additionally, the event’s global spotlight will inject the thriving economy of Dubai, Abu Dhabi and by 2034 the gaming hub in Ras Al Khaimah.

## Now, isn’t that something you can look forward to?

Thinking about making the move to this side of the world? You could start with Dubai, and [get in touch with us](https://wa.me/97144294444) to find your home! 

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Saudi Arabia Wins FIFA 2034: A game-changer for the region?

Dubai’s real estate market is expecting a new addition! 

MVS Real Estate Development, a leading European developer with over 18 years of experience and a portfolio of 22,000 apartments in Russia and the UK, has officially launched with plans for operations in Dubai.  

## MVS - Their plan for Dubai!

The company is planning to launch its first residential tower in Dubai, which will be located in one of the city’s most sought-after areas. Expect nothing less than high-tech innovation, sustainability and world-class amenities. 

Known for their commitment to quality, professionalism, and always meeting deadlines, MVS is set to bring in a series of exciting projects to Dubai. 

## A track record of excellence!

MVS’s experience spans across Moscow, London, and now Dubai with the company’s achievements including:  

- Delivering 22,000 apartments across 42 buildings.  
- Completing 415 commercial projects, including hypermarkets, shopping complexes, and storage facilities.  
- Developing two luxury hotels in St. Petersburg: the 5-star Gymnasium No. 5 and the 4-star Augustin Chatillon.  

Every MVS project features distinctive architecture, spacious layouts, advanced engineering, and well-planned infrastructure that brings in both functionality and aesthetics for investors and homeowners.  

## A comprehensive approach to development

The great thing about MVS is that the company handles every stage of development, from the initial planning and design to the construction and finishings. This approach ensures that every project will be on target.

## What’s next for MVS in Dubai?

As we wait for the details for this upcoming development, we can expected the bar to be raised for luxury living in the city and attract high-net-worth investors.   

## Now, isn’t that something to be excited about!

If you are thinking about looking into what’s next for MVS in Dubai, you can [drop our in-house off-plan team a line](https://wa.me/97144294444) to know more! 

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MVS Real Estate development launches in Dubai: The next chapter in luxury living

Tax. A word many of us here in Dubai are lucky enough to not hear very often.

Well, that was until the recent announcement of corporate tax, last year. 

Following the incorporation of corporate tax in the market, the UAE has now announced another tax, starting January 1st 2025 - the UAE will roll out a Domestic Minimum Top-up Tax (DMTT) to supercharge innovation and attract top-tier talent!

## The new tax: What do you need to know?

The UAE will implement a new tax called the Domestic Minimum Top-up Tax (DMTT) for large multinational companies in the UAE earning over €750 million (AED 2.9 billion) in global revenue.

This tax ensures these companies pay at least 15% tax on their profits in every country they operate in, which is in line with international rules set by the Organisation for Economic Co-operation and Development (OECD).

The goal? To create a transparent and fair tax system whilst keeping the UAE at a competitive level on the global stage.

## Why these changes matter?

The UAE is committed to staying ahead as a global business hub. 

By introducing the DMTT, it works in line with international standards while maintaining its reputation as a top choice for businesses and investors. 

## But wait - There are incentives too!

While tax isn’t something many of us would look forward to, in the UAE, everything comes with a positive touch and this time around, we can expect game-changing incentives aimed at sustainable growth and innovation, such as:

**1. R&D tax incentive** 

For the tax periods starting January 1, 2026, this incentive could offer 30–50% refundable tax on qualifying R&D (research and development) activities conducted in the UAE. 

Imagine the boost this could bring to startups and established companies looking to bring in new technologies or products to the UAE.

**2. Incentives for high-value employment activities**

Beginning January 1, 2025, companies that engage in high-value employment activities will benefit from refundable tax tied to eligible salary costs. This includes C-suite executives and other senior management working in core business functions that add significant value to the UAE economy.

## Why are businesses choosing the UAE?

These initiatives are just a few reasons why the UAE is one of the most attractive destinations for global businesses, but there are more such as:

- Ease of doing business 
- Commitment to innovation and investments
- Global competitiveness and constant economic growth 

## Now, isn’t that great for businesses?

If you are planning to relocate your business to the UAE,[ you can drop our commercial team a line](https://wa.me/97144294444), who can assist you in finding the right property as well as set up your business for you! 



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A new tax is coming to the UAE in 2025

This week, we’ve seen sell-out launches every 17 hours. To keep the pace running, Kamdar Property Development, a family-run developer, has announced the launch of its latest property, 105 Residences in JVC. 

This new development brings a blend of affordability, premium living, and amenities to the market. 

## A new chapter for Kamdar

Kamdar has been in the market for the last four decades and during this period, the company exclusively focused on launching private investments and portfolio projects. 

With the company launching 105 Residences, it marks a new era for the company as it opens its doors to the wider market.  

## A look at 105 Residences

As the name suggests, the project has a total of 105 units, ranging from studios to spacious one and two bedroom apartments with luxurious amenities as well, such as:

- Rooftop open-air cinema
- Swimming pool and fitness studio 
- Multi-purpose sports court and children’s play area
- Barbecue area
- Spacious terraces 

The project has payment plans starting at AED 640,000, which can be paid over the course of a flexible payment plan. 

## Why choose JVC?

Jumeirah Village Circle remains one of Dubai’s most sought-after communities for good reason. It’s designed to appeal to families and young professionals. 

This community is known for its affordability, making it a top choice for those looking to buy or rent a home in Dubai without compromising on quality.

JVC’s prime location enhances its appeal even further. It's just a short 10-minute drive from major shopping malls like the Mall of the Emirates and Dubai Hills Mall, with easy access to retail, dining, and entertainment options. 

The community itself is rich in amenities, with multiple parks, walking trails, and recreational facilities providing plenty of opportunities for outdoor activities. For families, there are many schools, nurseries, and healthcare centres located within a 2km radius. 

## Sustainability at its core

In line with Dubai’s vision for sustainable urban development, Kamdar Property Development is using eco-friendly construction techniques for 105 Residences. The company also hinted at plans to launch additional public projects in 2025!

## Isn’t that impressive?

If you are thinking about Kamdar Developments, and their newest launch 105 Residences - you can [get in touch with our off-plan experts](https://wa.me/97144294444) to know more! 


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Luxury living redefined: Kamdar Developments launches ‘105 Residences’ in JVC

You have heard of Rove Hotels, but Rove Homes? That’s the next big thing!

This week, Rove Hotels alongside their partners IRTH Group have announced their latest launch - Rove Home Dubai Marina. 

Set to combine wellness, innovative design, and accessibility, this project is set to become the future of branded residences in one of Dubai’s most sought-after locations.

## A look into Rove Homes…

Right after the launch of Rove Residences earlier this year, Rove stepped up to launch Rove Homes.

Rove Homes offers fully furnished studios and one-bedroom apartments, with options to combine units for customisable layouts. 

For those seeking a bit more luxury, the upper levels of the tower have Skylofts, which feature double-height windows with breathtaking views of Dubai Marina, Bluewaters Island, and Palm Jumeirah. Each unit is equipped with smart home technology and interiors inspired by Rove’s contemporary design ethos - maintaining sustainability at the forefront of it all. 

## What sets it apart?

What sets Rove Home Dubai Marina apart is its focus on wellness. With the amenities spanning over 71,000 square feet, residents have access to:

- Dubai’s first convertible indoor-outdoor infinity pool 
- Multi-sensory spa pods
- The exclusive CRANK boutique fitness studio
- Green walking pathways 

The main amenity of this development is Sky 44, a high-rise wellness lounge featuring vitality pools, ice baths, and spa pods, all designed to promote holistic living.

Plus for investors, Rove Home Dubai Marina is a smart investment, as it is designed with short-term rental-friendly features in mind, and the project offers high returns of up to 7%, making it ideal for investments. 

## Keeping you connected

It’s located steps away from Dubai Marina Mall, the Marina Promenade, and has direct access to key public transport links. Plus, what makes things easier is that landmarks such as JBR Beach, Palm Jumeirah, and Sheikh Zayed Road are within a 2km radius, making it a perfect choice for everyone. 

## What’s more?

When investing in Rove Homes, you are set up with The Rove Home Connect programme which enhances the resident experience, offering benefits like access to amenities across other Rove properties and membership perks through the U by Emaar card. 

## Want to take a look?

![Rove_Studio_Apartment_with_Views-1024x525.jpg](https://strapiallsopp.s3.eu-west-1.amazonaws.com/Rove_Studio_Apartment_with_Views_1024x525_cfcc0f0b37.jpg)
![Rove_Lobby_Lounge.jpg](https://strapiallsopp.s3.eu-west-1.amazonaws.com/Rove_Lobby_Lounge_849f000a3d.jpg)
![Rove_Home_Branded_Residences_in_Dubai_Marina_91df6a1e8b.webp](https://strapiallsopp.s3.eu-west-1.amazonaws.com/Rove_Home_Branded_Residences_in_Dubai_Marina_91df6a1e8b_f4375c2a76.webp)

## Impressed?

If you are already compelled to put in an offer, you can [drop our in-house team of off-plan experts a line](https://api.whatsapp.com/send/?phone=97144294444&text&type=phone_number&app_absent=0) to check this project out! 

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Discover Rove Home Dubai Marina: The future of branded residences 


With the holiday season just around the corner, Dubai’s residential market is buzzing with new launches on the horizon. Recently, Kasco Developments announced the launch of its latest project, VAL, a premium 13-story community nestled in Dubai Creek. 

Following the success of their debut project, Onda, Kasco’s newest venture plans to elevate its next project by combining innovative design with sustainability, and exceptional amenities.

## A look into - VAL

VAL features 121 designed residences, with a range of studios, one-bedroom, and two-bedroom apartments. 

With sizes of each property spanning up to 1,694 sq ft, each property comes with contemporary layouts, French windows, and open-plan designs that bring natural light and Creek views into each apartment! 

## Residents can expect amenities such as:

- Fully equipped gym
- Serene yoga area 
- Refreshing swimming pool
- Rejuvenating sauna. 

Every detail has been planned to create a sanctuary that goes beyond aesthetics, matching up to the ultra-luxury standards in the property market. 

## The perfect location

Nestled in Al Jaddaf Waterfront, VAL is in direct access to:

- 5 minutes to Palazzo Versace Dubai and Dubai Festival City Mall  
- 8 minutes to DXB International Airport  
- 10 minutes to Ras Al Khor Wildlife Sanctuary  

Being in the heart of the city, coupled with breathtaking views of Dubai Creek - that’s just a bit of what Kasco’s vision is for their upcoming projects in Dubai. 

## Flexible payment plans

For buyers and investors who are looking for flexibility in their payment plans - Kasco offers an attractive 40/60 handover plan starting at AED 870,000 with an expected handover of Q4 2026.

- 20% down payment 
- Subsequent instalments of 10%, 5%, 5% during construction and 60% on handover  

This buyer-friendly plan ensures that premium living is accessible, and a great place to start for new investors on the market. 

## A look ahead

Al Jaddaf has grown in popularity quickly and has become a gem in Dubai’s residential market. Al Jaddaf Waterfront is fast becoming a preferred destination for its perfect blend of urban convenience and coastal charm. Many investors are opting for this community due to its appeal and high returns. 

## Ready to call it home?

If you’ve got VAL on your mind, you can [drop our in-house off-plan experts a line](https://api.whatsapp.com/send/?phone=97144294444&text&type=phone_number&app_absent=0) to learn more about this project. 

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Redefining elegance: Discover VAL by Kasco at Al Jaddaf Waterfront

As the UAE celebrates its 53rd National Day - Eid Al Etihad, the Ministry of Economy highlights all the achievements of the country in 2024.

The UAE’s rapid growth and achievements have reaffirmed global leader status in trade, innovation, and sustainability. Here’s how the UAE plans to grow even more in 2025.

## Strengthening economic foundations for the future

For the upcoming year, the UAE has announced a Union General Budget Plan worth AED 71.5 billion, with plans to use these funds to ensure long-term economic stability.

The UAE Central Bank has revised its 2024 GDP growth projections to 4% driven by strong oil sector performance and foreign investments within the UAE.

## A look at - Trade and investor growth in the UAE

In the UAE, trade is growing rapidly, with non-oil exports increasing by 25% in the first half of 2024. 

The UAE has strengthened its position in global trade by signing 18 major economic agreements in 2024, through this, by the end of the year, total trade revenues in the UAE are expected to reach AED 3 trillion!

The UAE also ranks first in North Africa and West Asia for innovation and e-government standards, with its focus on growth and advanced infrastructure. In line with this, and the 2040 Urban Master Plan, Greenfield FDI projects grew by 33% in 2023

With the introduction of programs like Treasury Bonds and Islamic Sukuk, the UAE has also raised AED 25 billion, further fuelling strong international investor confidence in the UAE’s economy.

## Advanced global competitiveness - How is the UAE standing out?

The UAE has ranked 7th globally in the 2024 World Competitiveness Report and has held the top spot in the Global Entrepreneurship Monitor for three years running. 

The country has excelled in over 90 global indicators, adding to its reputation as a hub for innovation, business, and economic opportunities.

## The growth driver - Tourism!

The tourism sector has been a constant economic driver in the UAE and continues to grow year on year..

In the first half of 2024, hotel revenues increased by AED 24.6 billion, which was a 7% jump from 2023. By September, all UAE airports handled 103 million passengers, with 150 million expected by year-end, only adding to how much of a tourist-friendly country the UAE is! 

## Building for a new future

With initiatives like the AED 128 billion expansion of Al Maktoum International Airport and the 2040 Urban Master Plan, the UAE is shaping a future of continued growth. 

These efforts not only drive economic growth but also position the country as a leader in global innovation and sustainability.

## Now, isn’t that impressive?

Planning to call the UAE your next home? You can [drop our in-house experts a line!](https://api.whatsapp.com/send/?phone=97144294444&text&type=phone_number&app_absent=0)




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How is the UAE driving economic growth and gaining global recognition?

Azizi Developments have just announced the launch of the highly anticipated Monaco Mansions in its Azizi Venice project in Dubai South. 

This new waterside development offers 109 luxurious homes and is definitely set to raise the bar for high-end living in the region.

## A masterpiece in the making - Monaco Mansions

Monaco Mansions are designed for those in the market looking for nothing short of perfection. 

With plot sizes ranging from 10,000 to 20,000 square feet, each residence is spacious featuring an open-plan layout. 

Azizi is offering buyers and investors eight architectural styles to choose between, from royal classic to modern contemporary. The mansions cater to a wide range of choices.

Each mansion features six to eight bedrooms, allowing for ample space, privacy and ultra-luxury living. For those looking to move in with no fuss, multiple fully furnished options are available, complete with luxury touches such as chandeliers, sculptural staircases, and custom-designed wall panels. 

## Azizi Venice - a European getaway!

Monaco Mansions are set within the Azizi Venice community, which is a mixed-use community set within lagoons, creating the perfect European getaway feel! It is quickly becoming one of the most desirable addresses in Dubai. This project is also set to become a prime destination for those looking for exclusivity, luxury, and convenience, all in one place.

The development’s waterfront location comes with direct beach access, making it an ideal space for those looking for peace and luxury. This community is set to grow even further, with over 36,000 residential units and 100+ apartment complexes planned for the future. 

## Amenities - Ultra-luxury style

Each of the Monaco Mansions is spread across four floors, each featuring spacious balconies with views of the stunning lagoons and skyline. But luxury doesn’t stop at the interiors – the amenities available are nothing short of extraordinary: 

- Dual swimming pools 
- A private cinema 
- Fitness centers 
- A Turkish Hammam spa 
- Rooftop lounge
- Direct beach access

## How incredible!

Planning to call it your next home? You can [reach out to our Dubai South specialists!](https://api.whatsapp.com/send/?phone=97144294444&text&type=phone_number&app_absent=0)


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Introducing Monaco Mansions: Azizi Developments’ new benchmark for luxury living

On this week’s episode of Taking Care of Business, join our Recruitment Director, Kameron Hutchinson alongside Personal Brand Strategist, Kelly Lundberg. Tune in to explore her insights into the importance of personal branding, how to leverage your personal story and the tangible returns that a personal brand can bring to your business. 

## A glass of bubbles and a brand new outlook!

To kick things off, Kameron talks to Kelly about how her journey began. Kelly shared that with a simple passion for entrepreneurship, it led her to become an influential strategist and author. 

Kelly shared how from opening a glass of bubbles before midday, the idea of inspiring global audiences came and set her up for a brand new outlook in the personal branding industry, she spoke more on her approach to personal branding.

## Does everyone have a personal brand?

On the topic of personal branding, Kameron asks Kelly a very important question – What if people claim they don’t have a personal brand? 

Kelly’s answer is clear - everyone already has one. It’s about recognising it and elevating it. She adds more on how personal branding isn’t just about having a presence on social media but rather about recognising and articulating your unique values, passions, and experiences with the world, to build a direct connection with your audience.

## Confidence and mindset - Are they your key ingredients?

Kameron and Kelly further dive into how confidence is a crucial element in personal branding. Kelly talks about how many individuals refrain from engaging with their personal brands due to a lack of confidence or fear of public perception. 

However, with the right strategies and mindset, people can learn to elevate their personal experiences to create powerful narratives - and that’s where she comes in. 

## The art of storytelling in personal branding

A recurring theme in Kelly’s approach is storytelling. 

She advocates for sharing personal stories to build emotional connections with audiences and using her own experiences of vulnerability and growth as examples. From recounting moments of personal struggle to illustrating her professional journey, Kelly demonstrates that storytelling is an essential tool in personal branding.

## Is there an ROI in personal branding?

Kameron asks Kelly if personal branding truly offers measurable ROI?

She shared compelling success stories on those whose personal brands led to career advancements and unexpected opportunities by focusing on their personal brand!  

Whether it’s trading services for fabulous experiences or landing dream jobs, Kelly added that personal branding can provide substantial returns, both personally and professionally.

## How can you grow in this field?

Kameron asks Kelly to offer practical advice for those starting on their personal branding journey. 

To continue hearing more about Kelly’s advice, tune into Taking Care of Business, every Friday.









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The #1 Reason You're Not Succeeding: How Personal Branding Will Make or Break Your Career

Another day, another launch! 

Dubai-based developers - ANAX Developments, a subsidiary of ANAX Holding, has launched its second major project in Dubai, Evora Residences in Al Furjan. 

The launch event was nothing short of extraordinary. It featured a life-sized replica of the apartments built within 24 hours, giving guests a preview of the project! 

## Urban living, reimagined

Evora Residences is set to create a retreat that combines modern living and convenience under one roof. 

The ten-story residential tower is scheduled for completion in Q3 2026 and will feature a mix of one, two, and three-bedroom apartments. Each apartment will be designed with spacious balconies and contemporary furnishings.

Residents will also enjoy different sustainability features like solar panels and Smart Home Automation systems, making daily life at home much easier and aligning with Dubai’s 2040 Urban Master Plan! 

## Amenities on amenities…

Evora Residences is built around the ethos of “Live Large,” and aims to build purposeful spaces and unmatched amenities for each resident to feel like they are indeed - living large! 

Each apartment is equipped with top-tier fittings, including Siemens kitchen appliances and TEKA sanitary ware. Plus to make things more interesting, residents can find amenities such as:

- A jogging track 
- Swimming pool
- Multiple retail hubs 
- Fitness clubs
- An adventure park 
- Holistic centre
- Other leisure facilities 

## Unmatched connectivity

Located in the lush green community of Al Furjan, Evora Residences would be in easy proximity to some of Dubai’s popular landmarks, including Legoland, IMG Worlds of Adventure, and Ibn Battuta Mall. 

Plus, with easy access to Sheikh Zayed Road, Sheikh Mohammed Bin Zayed Road, and two Metro stations, residents have seamless connectivity to the city’s key destinations.  

## Returns? Guaranteed!

ANAX has chosen to launch in Al Furjan mainly because it is a family-friendly community with greenery all around and convenience at every corner. With the area’s growing popularity among families and its strong return on investment, it's a smart choice for both homebuyers and investors.  

So, if you are thinking about investing, Evora Residences offers a buyer-friendly 30/70 payment plan, which is 30% to be paid upfront as a downpayment, and 70% of the remaining payment paid during construction/after handover. with prices starting at AED 1 million for one-bedroom apartments.

## Want to find out more?

If you are thinking about checking these apartments out for your next purchase, you can [contact our off-plan team](https://wa.me/+97144294444)!






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Guides

The latest news and highlights from Dubai's real estate market

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Is This Dubai's Best Year Ever? Off-Plan Sales Surge as 2024 Comes to a Close

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Luxury meets sustainability: ANAX launches Evora Residences in Al Furjan